With the added emphasis on 4K content, the new HEVC/H.265 rises to the throne. According to Apple, HEVC encoding performs a significantly enhanced coding efficiency and yields an up to 50% reduction in file size compared to H.264 encoding, but the 4K videos in H.265 typically shows fewer compression artifacts and offer smoother playback than the 4K videos encoded in H.264. This is because H.265, officially named as HEVC (High Efficiency Video Coding), is so far the video compression standard, doubling the data compression ratio at the same level of video quality. While better compression, such as decoding 4K H.264 to 4K H.265, manages to output video the same as original yet make the amount of data less, without sacrificing any quality. from MKV to FLV or WMV is usually called heavy 4k video compression, it keeps the 4k resolution technically the same, but the image can be weirdly noisier or have distracting artifacts. ![]() It's know to all lowering video parameters like resolution will shrink the file size to a great extent, but this happens at the expense of video quality degradation. Why We Choose to Convert 4K H.264 to 4K H.265 to Reduce File Size
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